#Video Games
‘WATCH DOGS’ E3 TRAILER LEAKS EARLY. The NSA is all like YEAH WE GOT THAT.
Watch Dogs is a pretty interesting game to be dropping at E3. You know, because this week the NSA was caught pants-down. “Ohhh yeah, we have sort of been collating all your data. Nice scat porn, Caff-Pow!” And then we all meekily contemplate how we live our digital lives. Anyways, here is the early trailer for Watch Dogs, a game I’ll be buying. Soon. For PS4.
What do you think of it?
KOJIMA IS F**KING TROLLING US, RIGHT? KIEFER SUTHERLAND is voicing SNAKE in ‘METAL GEAR SOLID 5.’
I have a hard time believing that Kiefer Sutherland is actually voicing Snake in Metal Gear Solid 5: Kojima Fucks With You. I mean, Kojima has pulled our collective undies over our head too many times for us to just believe this. Right? Right?! Do you?
BLIZZARD STARTS OVER ON THEIR NEW MMO; but we have f**king pandas so who cares?!
Whoops. It looks like things are not fairing well on Blizzard’s new MMO. Not the best time for such news either, seeing as that WoW is bleeding heavily out of their player base-anus. The hive-mind at Blizzard is restarting their super-secret MMO, as well as pushing the son of a bitch to 2016.
E3 vs PR – Part I: XBox One – How Microsoft let their key moment get ‘xboned’
Welcome to E3 vs PR – A blog series on the Gaming Industry’s Most Important Season from a Communications Perspective.
You’re having a bad PR week with the media if you’re one of the following two clients:
Toronto Mayor Rob Ford, following allegations of crack-cocaine use caught on tape, or, Microsoft’s Games and Entertainment Division, following the incredibly confused and poorly communicated debut of their next generation platform, the Xbox One (XBO).
I’m a gamer. Have been since I was 3. I’m also an upcoming communications and PR graduate. The lens I’m looking at this industry through is changing radically, but the last week has been bad enough that the popular opinion is all on the same side.
We all threw our hands up at Microsoft’s lack of a coherent set of key messages throughout the eight days since launch. Everything we’ve been taught not to do, they’re doing.
While Microsoft didn’t match Ford and (allegedly) break the law over the last poorly-planned eight days of the XBO PR launch, you’d definitely call most of their actions criminal, from a communications perspective.
A game and entertainment console ‘reveal’ is one of the most critical and risk-laden PR events that can take place in the interactive entertainment industry. A console, like the XBO’s predecessor, the XBox 360, typically lives on the market for a healthy five to six years. That’s before being relegated to second-tier status upon its successor’s launch for the next three or four years.
MINECRAFT CREATOR gets GOLDEN PSONE from Sony. MICROSOFT sends box of tacks to Team Meatboy.
Sony has sent the creator of Minecraft an invitation to an E3 Event in the form of a fucking golden PSOne. It’s awesome seeing Sony rolling out the red (golden? ha!) carpet for indie developers. Meanwhile, Microsoft is ripping the carpet out from underneath their indie creators’ feet. You know. Blowing smoke in their eyes, getting rid of their dedicated XBL channel, and telling them to be grateful to even be able to find a third-party publisher to push their pretentious swill.
Definitely different vibes from the two camps.
Press Start: XBOX Consumergeddon
So, about that new XBOX.
Only a week ago, Microsoft managed to enrage what seemed like the entire gaming sector of the internet with the announcement of the XBOX One. Now, for the non-gamers out there, the window-shopper if you will (otherwise why the fuck would you be reading this?) I should inform you that gamers, on the whole, are a fairly irrational bunch. Whereas most consumers can happily walk away from a product that just isn’t right for them, gamers – as part of their perpetual, existential quest – will desperately search for logic and some sort of conclusion as to why they shall not be purchasing the next new console. If anything, it’s almost as if we’re struggling to comprehend the idea that we’ve been told we can’t have the XBOX One: its list of baffling, anti-consumer ‘features’ being part of an effort to politely tell us to fuck off.
THIS IS OBI-WAN SPEAK FOR F**KS SAKE: XBOX ONE requires DAILY INTERNET CONNECTION.
Microsoft is engaging in some serious fucking Obi-Wan speak when it comes to whether or not their new console requires an always-on Internet connection. It doesn’t. But does. You don’t have to be connected. But you have to connect everyday. I can’t keep track of this fucking stupidity. And yes I think requiring people to connect daily for a single-player game is fucking dumb.
XBOX ONE: F**k you to BACKWARD COMPATIBILITY. FEE for USED GAMES.
What we know about the Xbox One: no backwards compatability. Used games…for a fee. And it ain’t always on.
Hit the jump for deets.













