Marvel Announces Avengers vs. X-Men Tie-In Book, ‘Versus’. Please Don’t Buy This.

Marvel’s announced a tie-in book for their ¬†Avengers vs. X-Men event. Titled “Versus”, it’s being billed as “the fight book”. Remember when you could weave those into a fucking event? Eh?


Marvel Comics kicked off the New Year in style with their first Next Big Thing press conference call where the publisher pulled back the curtain on the first “Avengers vs. X-Men” tie-in book. Titled simply “Versus,” each issue of the 12-part miniseries with a rotating cast of creative teams focuses on a battle between a different X-Man and Avenger. Moderator and Junior Sales Administrator James Viscardi was joined by Editor-in-Chief Axel Alonso, Marvel Senior Editor Nick Lowe and Executive Editor Tom Brevoort, who were on hand to answer questions and shed some light on the upcoming series.

“In a nutshell, as we’ve said in the past, in ‘Avengers vs. X-Men,’ we’re only doing tie-ins in our core Avengers and X-Men titles,” said Brevoort. “‘AvX: Versus’ is the least essential read of ‘AvX,’ but it will probably be the most bestselling. It is literally the fight book.” Brevoort said the series would expand the battles seen in the main pages of “AvX” and would have heavy action.

Viscardi mentioned there are two creative teams on each issue with two stories in each book. “It is the ultimate book for the quintessential Marvel fan,” said Brevoort. “There’s going to be plenty of fighting in the main ‘AvX’ title, but given the casts are so large and given that there are so many potential conflicts — if you go to any message board right now where people are talking about ‘AvX’ and they want to see every character who’s ever appeared in the Avengers fight every character that’s ever appeared in the X-Men, there’s not going to be enough space to do justice to all those conflicts in the main book.”

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I can’t tell if this is brilliant manipulation of completionists’ glands, or just a sign of the comic book market apocalypse. What do you all think?